La Femme Américaine

Created as a design task for my interview with Good American, La Femme Américaine is a comprehensive project that explores European craftsmanship through a modern American lens. The project includes designs for a denim jeans, denim jacket, denim top, and denim dress, along with a custom print, technical sketches, mood boards, fabric swatches, color palettes, market and trend analysis, and a detailed client profile. This project demonstrates a full design process, from concept development to production-ready details, showcasing my ability to create cohesive, thoughtful, and market-informed designs.